Religious videos explode on TikTok

Several religious use the social network to evoke their faith, in videos which are very successful, reports “Courrier international”.





By ThePoint.fr

Boston nuns, a London imam and an American Orthodox Jew, Shaolin monks from Yan Qin… More and more religious are using the TikTok social network to show their faith to their followers. (illustrative image)
© ANDREAS SOLARO / AFP

VS’is a phenomenon that is gaining considerable momentum on the TikTok social network. As explained in a report by the BBC spotted by International mail, several religious are trying their hand at video by transcribing extracts from their daily lives in a humorous way. Among them, the Boston sisters, who belong to the Congregation of the Daughters of St. Paul, call themselves the #MediaNuns (media nuns).

Several of their videos, where they talk about eggs painted as nuns or when one of them hides in a closet to surprise one of her colleagues, have caused a stir on the web by being seen by several hundred thousand people. time. Through their publications, their objective is to relay the word of the Gospel to the faithful, in the media and new means of communication, such as TikTok.

@daughtersofstpaul

#Catholic #Nuns #MediaNuns #Jesus #FYP

♬ original sound – Alexandra Karadimas

Members of the Daughters of St. Paul congregation aren’t the only ones posting videos about their faith. Like them, Sabah Ahmed, a 27-year-old imam assigned to London’s largest mosque, has made a name for himself on social media. According to him, this sharing of videos has real benefits: “Being present on social networks allows you to spread your message widely and reach people you might not otherwise have been able to reach. “Same story on the side of the American Melinda Strauss, who “communicates about her life as an Orthodox Jew” in order to deconstruct prejudices about Judaism.

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Several tens of billions of mentions on TikTok

As the figures show, videos related to religions hold a prominent place on the web. On TikTok, 9 billion citations of the hashtag #ChristianTikTok (or “Christian TikTok”) have been counted, according to the British television channel, and 2 billion for #Diwali, the Indian Festival of Lights practiced by Hindus, Sikhs and the Jains. The hashtag #Islam, meanwhile, has been used more than 60 billion times on the app.

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The practice of these new influencers crosses borders and the BBC also points out that monks from the Shaolin temple of Yan Qin are enjoying great success on Douyin, the Chinese version of TikTok. Faced with the buzz of their videos, some tourists come to visit their monastery only for the purpose of meeting them.


Religious videos explode on TikTok